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Write On 2017! – Goal Setting

Today we’re getting to the heart of any writing plan: Goals. Goals drive us, inspire us, frustrate us, but ultimately transform us from dreamers into doers.

If you’ve joined us for the past three Wednesdays for the Ruby’s Write On 2017! series, you developed an inspiring mission, created a forward-focused vision, and took a candid look at your strengths and weaknesses. You are now ready for the serious and empowering work of goal setting. 

Up first, SMART Goals. These are Specific, Measurable, Attainable, Realistic, and Timely.  YOU control these goals. In the bookish world, there is so much we can’t control: rejections from agents and editors, bad reviews, Amazon algorithms. With SMART goals you have the power. Embrace it. Celebrate it. Use it! Some examples:

Not-So Smart Goal: Get an agent.

SMART Goal: Send out five agent queries every month. 

Not-So Smart Goal: Make $10,000 with my self-published series.

SMART Goal: Make the first book in my self-pub series perma-free.

Now on to Long-Term Goals. For our purposes, these are Big Dreams or goals that spark or fuel your writerly fire. They do not have to be SMART or within your control. They are often lofty and speak to people, places, and ideas beyond the writerly self. An example of a long-term goal: Be a keynote speaker at a major writing conference or reader event. 

Your #1 Assignment: Determine your SMART goals for 2017.

We’re not looking at weekly word count goals or to-do lists. With this assignment I want you to put some serious brain cells into determining what you want to accomplish by the end of the year. For some of you, that might be a single line:

  •  Finish MY NOVEL (70,000 words)

Those of you who like check boxes and are motivated by completing tasks might have gloriously long lists that address everything from productivity to promotion to professional affiliations. Your lists might look something like:

  • Revise NOVEL #3 (80,000 word historical)
  • Query NOVEL #3 to 10 first-tier agents
  • Write and self-pub NOVELLA #1 (35,000 word cozy mystery)
  • Write short story and sub to online magazine
  • Fast draft NOVEL #4 (60,000-word young adult) during NaNoWriMo
  • Hire development editor to edit NOVEL #2
  • Renew writer association memberships: RWA, Sisters in Crime; SCBWI
  • Blog once a month on group blog
  • Enter NOVEL #3 in two writing contests
  • Attend San Diego State University’s Writers Conference  or RWA National (writer event)
  • Attend Tucson Festival of Books or Romantic Times Convention (reader event)
  • Take on-line class on How To Write Believable Characters
  • Give mini program at local RWA meeting
  • Read and apply one craft book: Donald Maass’s THE FIRE IN FICTION
  • Revamp website to make mobile responsive
  • Increase newsletter subscribers by 10 percent
  • Go on writing retreat with critique partner
  • Find three beta readers
  • Create marketing plan for NOVELLA #1
  • Whew…but you get the idea!

Regardless of the number of SMART goals, these goals must SERVE you. To that end, review them at least quarterly. In addition, don’t be afraid to tweak or obliterate your goals, especially if you have significant personal or professional shifts.

Your #2 Assignment: Determine your long-term “goals”.

Have some fun with this one. Dream and plan big. Unlike SMART goals, long-term goals might not change every year, if ever. Here are a few examples taken from my personal Long-Term Goal list:

  • Use my writing to travel and meet new people and go new places
  • Support my editor and agent in pursuit of their professional goals
  • Inspire my three daughters to follow and fight for their dreams

In the comment section below, list some of your writing goals for 2017. I’d LOVE to see some of your lofty, dreamy Long-Term Goals. Write on!

This is Part 5 of the Ruby Slippered Sisterhood’s series, Write On 2017! A Writer’s Guide to Prioritizing, Goal Setting and Time Management. Part 1, Part 2, Part 3, Part 4.

Shelley Coriell is an award-winning author of mysteries, romantic thrillers, and novels for teens. Her debut thriller was named one of Publishers Weekly’s Best Books of the Year, and her other novels have been nominated for an RT Reviewers’ Choice Award, Best Paperback Original of the Year from the International Thriller Writers, and a Kirkus Recommended Read. A former magazine editor and restaurant reviewer, Shelley lives in Arizona with her family and the world’s neediest rescue weimaraner. You can find her at www.shelleycoriell.com and Twittering @ShelleyCoriell.

5 responses to “Write On 2017! – Goal Setting”

  1. I love this blog series, Shelley. My long term goals focus mostly around making it to a point where I can focus on the writing and leave the business stuff to someone else. 🙂

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  2. How fun, Vivi! I know a number of authors who rave about the value of their virtual and in-office assistants. Someday. 🙂

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  3. Nicole Terry says:

    I read this article then went home and thought about it.

    And realized I had no goals. :< That's not to say I don't have plans. I do. I plan to write a couple of books this year. But as you pointed out, these are not goals. There is nothing specific or concrete about them.

    It was a little…disturbing to realize. Don't writers need to have goals? Especially ones beyond get published or find an agent? So I told myself I was going to sit down and make some goals…

    I have NO idea how to go about doing this! I'm not a goal person. I know what I want but not how to get there. So I'm going to mull over this post and see if I can't put a few things down and list the steps I need to achieve them.

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    • >>Don’t writers need to have goals?<<

      Any published author with a contract has goals, maybe not in a formal business or writing plan but real and pressing, nonetheless. Contracts with word counts and deadlines force us to plan, prioritize, and produce. So yeah, goals.

      Keep in mind, though, that goals must SERVE you. If the idea or process of setting goals causes you stress or a loss of productivity, don't include them in your writing life/plan.

      Good thoughts as you give this exercise a try! I can't help but think a thoughtful and intentional look at your writing–now and in the year ahead–will enrich your creative process.

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  4. […] ways to keep you on course and on fire about your writing, stuff like missions and visions and goals that fuel our writerly souls. Today is all about […]

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